Playing field… level.
See how we calculated these numbers ↓
The Source of Truth for the Trades
Real numbers. Real strategies. Real growth.
No payment today. Lock pricing + 60-mile protection.
Based on 50% recovery rate from pricing transparency (see why)
Source: 2024 Construction Industry Survey of 4,000+ contractors
Finding: Contractors with under $5M revenue pay 15–25% more than larger competitors for identical materials due to lack of buying power and pricing transparency.
Calculation: Average $2M contractor spends $500K on materials
$500K × 20% overpayment = $100K excess cost
$100K × 50% recoverable through transparency = $50K
Conservative estimate: $26K (half of potential)
Source: HVAC Contractor Magazine 2024 Operations Study
Breakdown:
Step 1: Submit basic info + ONE invoice to reserve territory
Step 2: Lock your founder discount tier (50% → 40% → 30% off)
Step 3: Trade launches at 10 verified members
Step 4: First payment activates instant access to verified pricing library
No upfront payment. No risk. Just secure your founder spot.
L1 requires just 2 quick business proofs (email, phone, license, or Google Business Profile)
You must register under ONE primary trade that represents >50% of your revenue. This selection is permanent. If you do HVAC and plumbing, pick your dominant trade. One member per trade per territory — no exceptions.
Founders receive lifetime 60-mile territory protection in their trade.
Exchange intel with peers in Portland, Denver, Miami—never Dallas if that's your market.
After 360 founders: new members get 30-mile protection only.
When you enter a Truth Circle™, members are placed at least 100 miles apart to ensure you can share exact costs, margins, and strategies without local conflict.
Every price is verified. Members can challenge suspicious data.
• Upload real invoices only (quotes/estimates banned)
• 3 flags trigger 72-hour review by L2 members
• False submissions = instant permanent ban
• Accurate flags earn +20 points
Result: Your data stays trustworthy. No BS. Just truth.
We verify every member is an actual contractor — not a vendor selling into the space.
First 360 founders get tiered discounts + 60-mile protection forever
Other trades? Apply anyway — we'll notify you when your trade hits 10 members for activation.
We analyze your uploaded invoice and show exactly where you're overpaying
Your Price: $189 for HVAC filters (Case of 12)
Network Average: $142
Best Price Found: $128 (Denver contractor)
Potential Savings: $61/case (32%)
Annual Impact: Buy 20 cases/year?
That's $1,220 back to your margins
From ONE item on ONE invoice.
Imagine savings across ALL vendors.
Reserve territory free. Pay when trade launches. Unlock more as you verify.
Submit invoice + basic info = territory locked
✓ Founder discount tier secured
✓ Territory protection guaranteed
✓ Launch notification priority
Choose any 2: company email, phone, business license, Google Business Profile
✓ See vendor names
✓ Post in trade forums
✓ Join discussions
Submit ID + revenue proof (bank statement, tax return, or P&L)
✓ Hot Deals channel access
✓ Direct messaging enabled
✓ Truth Circle™ eligibility
✓ Lock founder pricing forever
Reserve now • Pay when trade launches • L2 verification locks founder rate forever
Founders: 250 Builders & 120 Scalers (360 total)
If you don't find value in your first 30 days after trade launch, get a full refund. No questions asked.
I run an automation company and see behind the curtain of dozens of contractors. The vendor games and margin erosion are real.
SMBTruth is member-funded and vendor-free. No kickbacks. No affiliates. Just contractors helping contractors protect margins.
Connect on LinkedInQuick Eligibility Check + Territory Reservation
Join the member-funded, vendor-free network for contractors who protect their margins.
Submit invoice + reserve territory free. Pay only when your trade launches at 10 members.